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Why has my website dropped in Google? – what you need to know about Penguin 2.0
By British Design Experts
Has your website suddenly dropped in the search engine results over the last week? Then you might have been affected by the latest Google algorithm update – Penguin 2.0. Penguin 2.0 was released on 22nd May, and it is still early days to give a precise breakdown of what the update has covered. You have …
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What you need to know about the merits of link building
By British Design Experts
Link building forms a major part of any comprehensive SEO work. If you’re serious about ranking well for your keyphrase (particularly if it is competitive) then it is absolutely something you should be investing it.
Why you need to use Google Author and Publisher tags
By British Design Experts
What do you see when you Google your name? Do you purposefully try to keep a low personal profile? If so you might want to rethink because the prominence of your ‘personal brand’ online can have a huge impact on your website’s visibility. Have you been wondering (or sceptical) about getting savvy with social media, …
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The importance of whitespace in web design
By British Design Experts
Nearly every ‘web trend predictions for 2013’ list will mention how the use of whitespace is going to become more and more popular. But it really is a mistake to think of whitespace as a trend – getting the right balance of whitespace is absolutely vital for optimising your website design, and always has been. …
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The benefits of social media for your business
By British Design Experts
If you think you should be getting on the social media wagon because everyone else is you’re wrong. The reason why you should be getting savvy with social media is because using social media effectively can really help you to achieve your business goals. What sorts of things can social media help you to achieve? …
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The secret to getting your business to stand out on Google – Google+ Places for business
By British Design Experts
Google+ Places for business is essentially Google’s version of the yellow pages (also called Google+ Local). Seeing as 97% of people will search for small business services on Google this isn’t something to forget about – having a Google+ Places for Business listing will make your business far more visible!
Double Trouble: SEO duplication penalties
By British Design Experts
It can be hard to keep track of all the many rules for search engine optimisation, especially as they do change regularly. But even if you can’t keep track of what you should be doing to optimise your site, you must make sure that you aren’t being unnecessarily penalised by Google. Lots of people are …
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7 SEO tips for start ups
By British Design Experts
Even if you have the best looking and most informative website in the world, unless it gets visitors it’s of no use to your business at all. That’s why getting ranked as high on the search engine pages as possible is so important. If you Google ‘tips for SEO’, or Search Engine Optimisation to give …
Google Penguin – a simple guide
By British Design Experts
Penguins are cute right? Well maybe not this one. You may have heard that Google published an update by the name of this chirpy, flightless bird at the end of April.
SEO for your new website
By British Design Experts
You’ve got your new website and it looks really good; it’s easy to navigate and it’s targeted at your audience … but why aren’t you seeing any enquiries or sales? Unfortunately getting the points right above – the design, ease of navigation, targeted – isn’t enough. If no one reads or visits your website, it’s …