Archives
Life after logo design
By British Design Experts
So, you have a great logo that you are in love with. It reflects everything you want to say about you, your brand and your business. But what next? Slapping the logo on things won’t necessarily make your brand live and breathe. You need to take care! Your brand is a representation of your business. …
Colour: CMYK vs RGB
By British Design Experts
When designing for print, there are a whole host of things you need to consider. One of those things is colour. If you’re designing for the web, you don’t really need to worry about how colour is made up as colours look pretty similar on all computer screens. However, it’s wrong to assume that when …
Don’t do these 5 things when writing a logo brief
By British Design Experts
I don’t think anyone when anyone orders a logo that they start out thinking ‘You know what, I really just want a mediocre design’. Sadly, if your logo design brief isn’t up to scratch then it can be close to inevitable that that is what you’ll get. How can you tell that your brief may …
Continue reading “Don’t do these 5 things when writing a logo brief”
How to Pick a Logo Design your Customers will Love
By British Design Experts
It can be hard to remember that your logo design, your website and your stationery isn’t a piece of artwork for your company. It’s purpose in life isn’t to please you (although it’s good if it does). No, what you really need out of your business artwork is something that will resonate with and inform …
Continue reading “How to Pick a Logo Design your Customers will Love”
The History of Logo Design & What It Can Teach Us [Infographic]
By British Design Experts
So where do logos come from? It’s both an interesting and useful question to ask. Interesting, because the answer tracks the history and development of business itself. Useful, because knowing the journey and evolution of the logo helps you to understand what the role of a logo and a brand is in the 21st century.
7 Warning Signs that Your Logo Design Sucks
By British Design Experts
So you think that your logo design is the bees knees, but other people aren’t so convinced? Can you hear that early warning klaxon? Maybe your design isn’t as good as you think it is. Here’s how to check.
Logo of the week: Earth Digital
By British Design Experts
Our latest logo of the week takes great inspiration from the concepts of yin and yang which perfectly encompasses the brand values of ‘Earth Digital’ – a company dedicated to sustainable computing. Take a look:
5 big fashion brand logos and the 21 design & marketing tips you can learn from them
By British Design Experts
In fashion, image is everything. So it’s no surprise that if you want to study the masters of the perfect brand logo that there’s no better case study to look at than the big fashion brands of our time.
Company logo of the week: Aldendesign 555
By British Design Experts
Check out this week’s logo of the week: Aldendesign 555.
11 ways to get rid of cliché from your company logo
By British Design Experts
Nobody wants a clichéd logo. It means you’ve used an idea that is too obvious, and too overused….And it’s something which probably lots of your competitors have done. You’re better than them – you deserve a company logo that stands out. It can be hard to protect against clichéd ideas, especially if you need a …
Continue reading “11 ways to get rid of cliché from your company logo”