Logo Design Experts for Small Businesses by Birtish Logo Design

Category Archives: Logo Design

4 years ago

11 ways to get rid of cliché from your company logo

By British Design Experts

Nobody wants a clichéd logo. It means you’ve used an idea that is too obvious, and too overused….And it’s something which probably lots of your competitors have done. You’re better than them – you deserve a company logo that stands out. It can be hard to protect against clichéd ideas, especially if you need a …

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Warning: Do you know about the 7 most common logo copyright issues?

By British Design Experts

The law is important. Every savvy business professional should know as much as their head can handle about it. Unfortunately it is a heavy subject, but in bitesize pieces it builds a useful arsenal of essential business knowledge. One important legal topic that it is vital to have a good beginner’s grasp on is Copyright …

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4 years ago

Why simplicity and logo design go together like strawberries and cream

By British Design Experts

There are some pairings which should always go together. They complement each other so well, and their success and popularity has been documented many times over. One of the ‘if it ain’t broke don’t fix it’ combinations that really shouldn’t be tampered with is simplicity and logo design. Time and again, it is the simple …

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5 years ago

The secret to hitting the perfect tone with your UK logo

By British Design Experts

Hitting the right tone is vital to hitting the right chord with your audience. If you know your audience and your brand then it should be simple to know what kind of tone you need for your UK logo.

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5 years ago

What you need to know about the benefits of negative space logos

By British Design Experts

Any designer worth their salt will tell you that a negative space logo is the one that makes their spines tingle, and while most consumers don’t realise how very clever it is  there is a reason why they are so incredibly popular and create some of the most famous logos in the world.

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5 years ago

How the psychology of an ‘active’ company logo can give you the edge

By British Design Experts

In language, in life, in business we can be divided into two camps – the active and the passive. Human beings naturally like to divide things, and create associations. For nearly every kind of business, the associations of being ‘active’ are the ones which you want to invoke in your company logo – the associations …

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5 years ago

Illegible logo design: how to avoid a pointless company logo

By British Design Experts

The point of your logo is to be the face of your brand. So what is the one fail safe way to guarantee 1) a bad impression or 2) no impression at all? Illegibility.

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5 years ago

How to choose the logo design order option that will meet your needs

By British Design Experts

One thing that I get asked by a lot of clients is which logo design package they should order. It’s important to note that all logo design orders and specifications are unique, and it is always a good idea to talk to our team before you make an order if you have any questions. I’m …

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5 years ago

How to write a high quality logo design brief

By British Design Experts

This is a frequently asked question we often get from our new clients. While filling out a brief and just answering the questions is simple enough, it can leave out some vital information which is really key to how a designer thinks about your project. So here are our 7 steps to writing a high …

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5 years ago

What you need to know about the 5 different logo design backgrounds

By British Design Experts

What should always be foremost in your mind as you get close to finalising your logo design is how useable it will be, and how futureproof it is for all anticipated contexts and situations. As your logo design background provides the backdrop for your company logo it is important to note how it may have …

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5 years ago

What is the average cost of a company logo?

By British Design Experts

We ran an interesting Facebook poll yesterday, asking all of you what you thought the average cost of a company logo was. It’s a question that a lot of business owners have – how else can you determine what is good value? But, at the same time it can be a bit of a trick …

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5 years ago

What you need to know about the relationship between your Logo Design and your Brand

By British Design Experts

There is a not that uncommon misconception amongst certain small business owners that your brand is basically your logo design. However, your logo is not a synonym for your brand and it’s useful to know the distinction and how they interact. Because while they aren’t the same thing, they do have a very close working …

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