A picture says a thousand words: why use video for your business?
The old adage really is true, a picture does say a thousand words. And in the age of technology, including videos in your marketing mix is the way forward. From video testimonials to product demonstrations, the list of things you can do with video is endless. If you’ve been thinking about using video for a …
Paid vs Organic Traffic
Once your website has been beautifully designed and built using the latest techniques it is launched on the World Wide Web. The hard work is over and you can sit back waiting for the flood of enquiries, orders and sign ups. Fingers crossed! Getting a website live is often the easy part. Getting real quality …
Google+ Local: The way forward for your business
With statistics showing that 97% of consumers search for local businesses online, if you haven’t already got an online presence now is the time to get one. If you’re already online chances are you use Google Places, providing you with a free local platform to advertise and promote your business. You may also have noticed …
Making an impression with your stationery
Every business needs stationery. Even in this digital age there will be times when you need to write a letter or send an invoice. And of course you need business cards to exchange when you meet clients or potential clients, either officially or at networking events. You are handing over an instant reminder and record …
Starting a new business on a budget
Many of today’s huge corporations started up on a minimal budget: Apple, Dell and Hewlett Packard, M & S, Starbucks, Mattel and our own Lord Sugar. Whilst M & S started with a 1p bazaar, Sugar started up selling electrical items out of the back of a van bought with his £100 savings. These successful …
Why you need a business blog
Any presence on the web makes your business more visible. But why do you need a blog? A business blog is a way of humanising your business and talking to your prospective customers; building a community if you like. It is also good practice for boosting your organic Search Engine Optimisation.
7 things new businesses should know about website design
Well you’ve finally done it. You’ve taken the leap of faith in to the world of business. Good for you! The challenge you face now is how to let everyone else in to your secret. In this day and age that means building a website to promote your idea, product or service. At its most …
Have your website content professionally written
As we’ve acknowledged before, your website is your digital shop window or the face of your business. It’s available for everyone to see 24/7. The design aspect will have the first impact, followed by its ease of use and last but by no means least, the copy or words.
7 SEO tips for start ups
Even if you have the best looking and most informative website in the world, unless it gets visitors it’s of no use to your business at all. That’s why getting ranked as high on the search engine pages as possible is so important. If you Google ‘tips for SEO’, or Search Engine Optimisation to give …
5 steps to creating your business start up package
Your business is ready for off but you need some visual aids! You need a logo or brand mark and some business cards at the very least. British Design Experts has the answer: a perfect, easy to use start-up package to get you off the ground. Use our website to select what you need in …