Logo Design Experts for Small Businesses by Birtish Logo Design

Category Archives: Business Start Up Advice

How to Create a Brand your Customers will Love [with Free Worksheet]

By British Design Experts

NEWSFLASH! You don’t need a giant budget to create a strong brand. In fact, you don’t even need a marketing consultant. All you need is to put aside your time, a little bit of know-how, and to make sure that you’re asking the right questions. The know-how is where this article comes in – I’m …

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How to Improve Your Sales Skills: 7 Ways to Get More Sales

By British Design Experts

Selling doesn’t come easily to everyone. I remember absolutely freezing during my first sales call. Lost for words and utterly unsure what tack to take. Luckily, I had the chance to learn some basic and very easy to learn principles. While I will never be a hard sales expert, I am now confident in using …

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‘From brainstorm to brand’ – 4 lessons in DIY branding from The Apprentice

By British Design Experts

Don’t they make it look easy? Well… they do some of the time. Whether or not you agree that The Apprentice showcases some of the UK’s best entrepreneurs, you have to admit that it is impressive watching Lord Sugar’s minions throwing together some quite decent brands in much less than a day. It’s no small …

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Warning: Do you know about the 7 most common logo copyright issues?

By British Design Experts

The law is important. Every savvy business professional should know as much as their head can handle about it. Unfortunately it is a heavy subject, but in bitesize pieces it builds a useful arsenal of essential business knowledge. One important legal topic that it is vital to have a good beginner’s grasp on is Copyright …

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How to write a small business plan that paves the way for sales success

By British Design Experts

If you don’t plan your goals you are very unlikely to reach them. Success in business is about strategy, planning and organisation – we all know this. But the problem with a lot of small business plans is that they leave sales and marketing as an afterthought when this is really the key aspect of …

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Small businesses: do you need to pay for market research?

By British Design Experts

We all know that market research is an excellent idea in theory – it helps us to communicate more effectively with our audience, to identify new opportunities and to minimise risk. However the price tag attached to market research can put small businesses off. So we ask the question – is it possible to do …

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How to backup Outlook so you can have peace of mind that your files are safe

By British Design Experts

A lot of small businesses rely heavily on emails stored in Microsoft Outlook. Can you imagine how bad it would be if you lost all of your emails? How much information do you receive and store on a weekly or even a daily basis? For some of us, it would take a considerable period of …

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5 tips to improve your About Us page

By British Design Experts

The number one priority for every website is the homepage. Get your bounce rate down, your average viewing time up and get people looking at the other pages on your website. But are you finding that even though your homepage is performing well that a lot of your traffic isn’t converting into leads? This is …

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Is your website legal?

By British Design Experts

Just like your logo, and your business stationery there are certain things that businesses must do to make sure that their website provides all the necessary information. Now websites, unlike logos and stationery, really do vary hugely from company to company and this means that not every website has to adhere to all of the …

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The benefits of social media for your business

By British Design Experts

If you think you should be getting on the social media wagon because everyone else is you’re wrong. The reason why you should be getting savvy with social media is because using social media effectively can really help you to achieve your business goals. What sorts of things can social media help you to achieve? …

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POP, IMAP, Exchange: The three kinds of email

By British Design Experts

In my last article I talked about how many people didn’t realise they needed to pay attention to who backs up their website. In a similar vein, this article is all about how not many small businesses put much thought into their email server – a very important decision. Very few people give much thought …

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The secret to getting your business to stand out on Google – Google+ Places for business

By British Design Experts

Google+ Places for business is essentially Google’s version of the yellow pages (also called Google+ Local). Seeing as 97% of people will search for small business services on Google this isn’t something to forget about – having a Google+ Places for Business listing will make your business far more visible!

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