Logo Design Experts for Small Businesses by British Logo Design

Yearly Archives: 2012

What’s in a name? Our guide to naming your business

By British Design Experts

The name of your business is vital, it is a critical part of your business identity and will be used in all your marketing materials. Getting started can be as simple as looking at competitors names for ideas, but whether you spend months researching or pull a name out of a hat, you have to …

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7 years ago

Not just a pretty face: how to make your website work for you

By British Design Experts

Having a website in this age of technology is vital, customers want to be able to see what you do from the comfort of their home, or in the palm of their hand.  You have to provide a quick and easy way for users to purchase or contact you. Once your website is live you …

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A picture says a thousand words: why use video for your business?

By British Design Experts

The old adage really is true, a picture does say a thousand words.  And in the age of technology, including videos in your marketing mix is the way forward. From video testimonials to product demonstrations, the list of things you can do with video is endless. If you’ve been thinking about using video for a …

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8 years ago

What to think about when briefing your web designer

By British Design Experts

As the experts, you might think that web designers know everything and whilst they’re pretty good, they aren’t mind readers. To get the best from your web designer you need to give them as much detail as possible. Things that you might think are obvious to your designer may have been lost in translation, so …

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8 years ago

Measuring your website performance

By British Design Experts

Measuring the number of visitors to your website isn’t just an advanced form of people watching, it is also important to the success of your business as it enables you to understand which of your marketing campaigns are working and which are not. There are a number of ways you can collect this information and …

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8 years ago

Is cheap cheerful? Professional vs. DIY website design

By British Design Experts

In these times of recession we all know money is tight and when you’re starting a business every penny counts. Having an online presence is vital to the success of your business and how you get online also counts for a lot. It may seem tempting to go for a DIY approach but cheap isn’t …

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8 years ago

Functional or fussy: what does your logo say about you?

By British Design Experts

If you think logo design is purely about appearance then unfortunately you’re wrong. Research has shown that you need to consider practicality and psychology when designing your websites logo. When you think about it, it makes sense. A company’s logo sends a vital marketing message to anyone that sees it. Immediately a potential customer will …

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8 years ago

Flyer Design: the best of the basics

By British Design Experts

Whether you are a new business or a well established company you should never underestimate how powerful a flyer is as a marketing tool. Simple and effective, they are a brilliant way of letting your customers know about a sale, event or merely that you exist.

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8 years ago

Letterhead legal requirements: a handy list to help you get it right

By British Design Experts

When you’re designing your company letterhead it may seem like anything goes and you will probably focus on the font and paper type. But there are certain legal requirements that if you ignore will forfeit all the hard work you’ve put in to starting your business.

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8 years ago

Logo design: seeing the bigger picture

By British Design Experts

Everyone wants an amazing logo and if you’ve seen our previous article you’ll remember we told you how to create one. But we felt we had a little bit more to say on the matter so below you’ll find a few more tips to really get the most out of your logo design.

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