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Julian Croft

6 Ways to Get a Web Design that feels Pleasurable and has Impact

by August 30th, 2013

meditation and zen

Check out the latest post on our sister site Snowflake Creative.

It’s all about how to make your web design a pleasurable visit for your customers – something they will look forward to and that is filled with zen.

Keep reading

Posted in: Web Design
Julian Croft

How to get rid of comment spam once and for all

by July 23rd, 2013

Sick of spam comments clogging up your inbox?

There is an answer to your troubles, although possibly not the one you want to hear.

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Posted in: Web Design
Julian Croft

A little known way to get the most out of your web design project before it even starts

by June 18th, 2013

I bet you don’t need me to tell you that until your new website is live that you’re losing out on potential business.

The cliché is true – time is money. And the big secret to getting the most out of your website is quite a simple one.

You need to keep the momentum going and make sure that you are in a position to smoothly go through the project efficiently and end up with a successful website launched (and with it taking up as little of your time as possible).

It always sounds easier said than done doesn’t it? Well there’s a little known way to make it easy. In fact, it’s truly obvious once you think about it. You may have just been in denial because it sounds awfully like hard work.

And you know what, we’re not going to lie. It is hard work.

But it’s always completely worth it.
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Posted in: Web Design
Julian Croft

The Recipe for a Perfect Landing Page [Infographic]

by May 30th, 2013

Having a proper landing page is the most important part of designing a website that converts your leads into customers effectively. The basics are incredibly simple, and not at all rocket science – but it is surprising quite how many people have landing pages that disregard many of the tried and tested formulas for designing a perfect landing page.

To make this easy, we’ve put all the information into an infographic ‘The Recipe for a Perfect Landing Page’. Follow our tips, and you’ll end up with a landing page which perfectly rises to your conversions challenges!
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Posted in: Web Design
Julian Croft

How to write a website header like a copywriting pro (and why you need an awesome one)

by May 20th, 2013

Your header/opening statement is the most important piece of content on your entire site. It creates an impression on your web designer who uses that impression to design your website.

Basically, it’s very important to get it right.

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Posted in: Marketing | Web Design
Julian Croft

7 ways to get inspired and organised for your small business website

by May 13th, 2013

Writing a brief for a web design is a tricky process and it can be hard to know where to start. So in this article we’re going to let you in on some of our secret ways of getting inspired, organised and ready to start your web design.

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Posted in: Web Design
Julian Croft

The secret to designing a website that will maximise your conversions

by April 23rd, 2013

It’s really simple to make sure that your website is designed to maximise your conversions. Just follow our 7 simple (and common sense) tips and you’ll see your website transformed into a powerful lead capturing machine.

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Posted in: Web Design
Julian Croft

The story of the moth and the butterfly, or how emulating success in web design can be a terrible business decision

by April 12th, 2013

Take a look at this great article on our sister site Snowflake Creative, which follows on nicely from their article on why you need to ignore the trends and embrace your own style in web design.

If you’re at the stage of looking at other websites to get some inspiration for your design, or redesign then you’ll find this a very interesting read.

Keep reading

Posted in: Web Design
Julian Croft

Why you need to ignore the latest design trends and embrace your own style

by April 4th, 2013

Check out this great article posted on our sister site Snowflake Creative.

It can be a real mistake to think that you should follow the web design trends of 2013 to get yourself a really good website. In actuality, it is your style that really matters.

“If you read any of the top digital marketing or web design blogs you’ll have noticed that there are regular articles on the top design trends of 2013, the latest design trends of 2013, the best trends of 2012, or any combination of the above. The design industry is quite simply obsessed with tracking these trends and we get a lot of clients asking us to make sure that their designs are using the latest trends – but what if that that is entirely the wrong thing to be thinking about?

Because you don’t want a trendy website. You want a website that perfectly expresses your style.

Let us explain…”

Click here to read the full article ‘Why you need to ignore the latest design trends’ on the Snowflake Creative blog.

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Posted in: Web Design
Julian Croft

How to add the rel=”publisher” tag

by March 20th, 2013

As we’ve recently explained you really do need to be using author and publisher tags on your blog and website. Why? In a nutshell because it’ll help you get higher in the search rankings, and will increase your click through. For more details – read the blog itself.

This blog is a step by step guide to teach you how to add the publisher tag. The great thing is that it is dead easy to do (I say this as someone who is by no means a developer and shirks away from anything but the most basic of CMS/html editing for fear of breaking things). Keep reading

Posted in: Marketing | Search Engine Optimisation | Web Design

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